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‘I predict one day Amazon will fail’: Jeff Bezos' sobering message to employees

At an all-hands meeting in Seattle last week, Jeff Bezos said "In fact, I predict one day Amazon will fail."
Credit: JIM WATSON/AFP/Getty Images
Amazon and Blue Origin founder Jeff Bezos provides the keynote address at the Air Force Association's Annual Air, Space & Cyber Conference in Oxen Hill, MD, on September 19, 2018.

As competitors crumble under the pressure to keep up in the age of online retail, Amazon CEO Jeff Bezos had a message for employees who think the fate of Sears or Toys ‘R’ Us couldn’t befall the tech giant: “Amazon is not too big to fail.”

“In fact, I predict one day Amazon will fail,” Bezos said at an all-hands meeting in Seattle last week, according to a report from CNBC. “Amazon will go bankrupt. If you look at large companies, their lifespans tend to be 30-plus years, not a hundred-plus years.”

With more than 613,000 employees worldwide and the announcement just this week of plans to build two new mini-headquarters locations — with 25,000 employees each — it’s hard to imagine Amazon being anything but a never-ending juggernaut.

Read more at GeekWire.com.

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