SEATTLE — Podcasting is becoming the fastest growing audio platform in the world, with new shows created each week. 

As a veteran of NPR and Audible, Eric Nuzum knows a thing or two about what makes our ears perk up. His new book Make Noise: A Creator's Guide to Podcasting and Great Audio Storytelling is a guide for newcomers to podcasting that details with how to engage the audience in the first 30 seconds to why some podcasts make it and some don't. 

ABOUT THE BOOK: "Veteran podcast creator and strategist Eric Nuzum distills a careers worth of wisdom, advice, practical information, and big-picture thinking to help podcasters make noise—to stand out in this fastest of fastest-growing media universes."  

Segment Producer Heidi Eng. Watch New Day Northwest 11 AM weekdays on KING 5 and streaming live on KING5.com. Contact New Day.