Bright minds with big ideas will have their chance to make their pitch to potential investors at the 2013 Kirkland Startup Weekend, a technology incubator at the Google campus. Dozens of innovators trying to launch their own startup business are signed up.

But the event is about luring more tech business to the east side, not Seattle.

It's a lot about quality of life, said Bruce Wynn, Executive Director of the Kirkland Chamber of Commerce. If you don't want to be in a big city, Kirkland is your alternative.

Wynn, who is from California's Silicon Valley, points out that the number of innovators and sponsors signed up for the weekend has doubled since last year.

Cities east of Seattle have experienced massive growth in recent years. Google recently announced it's expanding its campus, plans to move into Kirkland and several smaller companies are also setting up shop. Wynn says companies are looking for something different then big city Seattle.

According to the Chamber of Commerce, the population of Kirkland has increased 70% since 2010.

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