Arena backers want 'Supersonics' back in Seattle

Arena backers want 'Supersonics' back in Seattle

Credit: KING

Arena backers want 'Supersonics' back in Seattle

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by RUSS WALKER / KING5.com

KING5.com

Posted on May 16, 2012 at 5:37 PM

Updated Wednesday, May 16 at 5:38 PM

Pull those classic Supersonics jerseys, caps and T-shirts out of storage. The parties leading the charge to bring the NBA back to Seattle want the next professional basketball team that plays here to revive that name.

A provision in the arena document released Wednesday calls on the private investors behind the project to "obtain the rights to the name and trademarks" from the current owner.

That owner just so happens to be Clay Bennett and the group that relocated the Supersonics to Oklahoma City and renamed the team the Thunder.

Chris Hansen and the other investors behind the new Seattle arena would acquire the name, with the city using "its best efforts" to assist them.

Here's the full-text of that provision:

"Team Name. Subject to NBA approval and applicable rules, regulations and requirements of the NBA, and subject to the ability of ArenaCo or an affiliate of ArenaCo to obtain the rights to the name and trademarks under from the current owner thereof, any NBA Team domiciled in Seattle, Washington and operated by ArenaCo or an affiliate of ArenaCo that owns such NBA team will use the name “Seattle Supersonics.” The City will use its best efforts to assist ArenaCo or an affiliate of ArenaCo that owns such NBA Team to: (i) acquire the unrestricted rights to use the name trademarks, any logos, symbols, designs, trade dress (including, but not limited to, team colors) or other indicia associated with the Seattle SuperSonics/Supersonics for purposes of identifying such NBA Team, at no cost to ArenaCo or such affiliate, and (ii) obtain the right to use and refer to the Seattle SuperSonics history (e.g., statistics, player histories and records) from prior NBA seasons during which the NBA Team formerly known as the Seattle SuperSonics played their NBA home games in Seattle, at no cost to ArenaCo or such affiliate, and (iii) obtain a transfer of the trophies, banners, and retired jerseys and other related memorabilia from the current owner thereof, at no cost to ArenaCo or such affiliate. When appropriate, ArenaCo or an affiliate will prominently include “Seattle” as part of the team name in public references for marketing, advertising, promotional and other business purposes, subject to the requirements and restrictions of the NBA; provided, however, that it is understood and agreed that the names “SuperSonics” and “Sonics” may be used without the name “Seattle” to market, advertise and promote the team and for other business purposes when deemed appropriate by ArenaCo or an affiliate of ArenaCo that owns the NBA Team."

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