Storm Announces Partnership with KING Broadcasting


by Kimberly Veale, Seattle Storm Media Relations Coordinator

Posted on May 30, 2013 at 1:34 PM

Updated Thursday, May 30 at 1:36 PM

NEWS RELEASE: May 30, 2013

Contact: Kimberly Veale, Media Relations Coordinator (206) 272-2706

All 2013 Storm Games will be Available on TV, Radio or Web Stream

SEATTLE – The Seattle Storm will broadcast every game of the 2013 season on the radio, television or online to provide fans with numerous ways to watch the Storm.

The Storm will have two nationally televised games on ESPN2; one away game against Phoenix on Aug. 6 and one home game against Los Angeles on Aug. 20. NBA TV will carry three away games, with the first coming on June 21 against San Antonio, followed by a July 25 game against Los Angeles and a third game on Aug. 23 versus Phoenix.

In addition to the games on ESPN2 and NBA TV, the Storm and KING Broadcasting have announced a partnership to broadcast home games for the 2013 WNBA season on KONG and Live Well Seattle. This is an ideal pairing, as KONG is a local station that reaches the Puget Sound and Live Well Seattle is a network devoted entirely to delivering programming for women who value health and wellness.

“We are excited to announce that for the 2013 WNBA season, we are able to provide our fans with a consistent location to view Storm games on local television,” President & CEO Karen Bryant said. “We believe Live Well Seattle’s mission aligns with that of the entire Seattle Storm organization, including our loyal fans. With the ability to have all home games on television, we are confident our passionate fan base will continue to grow as a wider viewing audience experiences what Storm basketball is all about.”

Live Well Seattle will broadcast 13 games on Comcast channel 115 and digital channel 5.2. KONG 6/16 will present three home games and one road game, beginning with Opening Night this coming Sunday, June 2. KONG will also present the July 20 game against Los Angeles, the Aug. 15 game versus Chicago, as well as Aug. 23 at Phoenix.

“The partnership allows us to promote the Storm to viewers of Live Well Seattle, while the Storm promotes Live Well Seattle to its fans,” said Rick Swanson, Director of Marketing and Programming for KING 5. “It’s an exciting opportunity for both of us to grow our audience.”

The WNBA will also be offering LiveAccess for $14.99, with approximately 190 games being aired during the course of the season. The 2013 season will feature more games in HD, enhanced game statistics and will now be available on Android tablets. LiveAccess is already offered on iPhones, iPads and Android Smartphones. Viewers will also be able to watch up to four games at once. Visit for more details on how to get LiveAccess.


About the Seattle Storm
The 2010 WNBA champion Seattle Storm is one of six independently owned teams in the WNBA, the world’s most successful women’s professional team sports league. Established in 2000, the Storm is committed to bringing outstanding professional basketball to a fan base rich with tradition and support.
The Storm leads the way for change in the community with outreach programs for youth basketball, health and fitness. The organization looks to be an inspiration for girls and women while providing support and motivation to better the Puget Sound. For more information or to purchase tickets, visit